Taking the lead for the rest of the RLC to follow, the Northeast Florida chapter of the Republican Liberty Caucus launched a radio ad campaign on WOKV talk radio in Jacksonville to let listeners know that the cause of liberty is alive and well in Northeast Florida. Here is the text of the ad:
“Hi! Have you had enough of government bailouts, housing bubbles, rising unemployment, taxes and a political class and media who refuse to address YOUR concerns?
Do you feel like the Republican Party has lost its way and that third parties and tea parties are not making enough of a difference.
Well – you are not alone. Discover The RLC! – The Republican Liberty Caucus of Northeast Florida. A group of patriots with a plan to Take Back our City, our State and our Republic. If you are ready to answer the call go to www.RLCNEF.org – that is RLC NEF dot org.
The Republican Liberty Caucus of Northeast Florida – It’s all About Liberty – Take it Back!”
To listen to the ad paired with several other ads which it shares a slot with click below:
RLCNEF and Four Points by Sheraton
This is a smart move by the RLC of Northeast Florida. Radio advertising is cost-effective and talk radio is an ideal market. Their ad will be appearing on the Neal Boortz show which is probably an ideal audience for the RLC message. Other libertarian hosts like Herman Cain and Michael Smirkonish and even the less reliable Glenn Beck have good target audiences as well.
Any chapter ought to be able to raise the money to do this, and the results in attracting new members and backers ought to more than justify the expense.
Since this is an election year, another way to approach this sort of advertising would be to have local RLC candidates pool their resources and put on an ad which mentions their campaign and also the RLC. This could be an important part of a local branding campaign to establish clearly in the minds of voters the “Liberty Republican” brand and identify candidates with it.
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